Rove Lab Inc.Rove Lab Inc.

Step Into Style & Comfort

The Perfect Sofa

Comparison Features M1 Sofa Regular Sofa¹
Comfort: Adapts to you ★★★★★ ★★★★☆
Design: Low profile in timeless style ★★★★★ ★★☆☆☆
Durability: Lifetime warranty ★★★★★ ★★★☆☆
Price-to-value: Nothing like it ★★★★★ ★★★☆☆
Foam Tech: Game-changing innovation ★★★★★ ★☆☆☆☆
Fabric Tech: Spill proof, easy clean ★★★★★ ★★☆☆☆
Convenience: Easy delivery & set-up ★★★★★ ★★☆☆☆
Sustainability: 10x Carbon savings ★★★★★ ★★☆☆☆
Assembly time ² ★☆☆☆☆² ★★★☆☆
4.8 STARS 3.2 STARS
¹ Same price point.

² Kidding, it takes one person minutes to assemble. Something this fun should last longer.

GROWING IN THE WILD

Smart inside and out

The inside of the M1 Sofa is composed entirely of SmartFoam, a new material that adapts to your body and wears beautifully over time. It’s supportive yet light, which allows you to set it up quickly and rearrange when you want to. Your sofa is then wrapped in spill-proof Oeko-Tex® performance-weave fabric that will stand up to years of use.

Zip it and flip it

The M1’s modular design adapts to your space so it’s the perfect fit. The sections connect via zippers, so it stays locked in place once you’re happy with the arrangement. And when you’re ready to change it up, it easily comes apart.

Hyper modularity

Designed for easy reconfiguration, each piece is lightweight yet sturdy, so you can rearrange or expand your sofa to fit your space. Whether you want to create a cozy corner or an expansive lounge, our modular low profile system adapts.

Rearrange, expand, or simplify—no tools, no hassle, just pure flexibility.

Offer valid until April 6th

Limited Offer